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La competitividad de la marca a través del desarrollo de productos considerando la percepción de los clientes potenciales
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Author
Ibáñez Peñuela, Ismael Enrique
Guzmán Duque, Alba Patricia
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Mendoza Castro, Luz Helena
Ibáñez Peñuela, Ismael Enrique
Guzmán Duque, Alba Patricia
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http://repositorio.uts.edu.co:8080/xmlui/handle/123456789/647
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